About Bakedwheat Web

Welcome to Bakedwheat Web Enterprises!  You’re likely asking yourself, “What is a Bakedwheat?”  Well, since I was a teenager, I’ve donned the Bakedwheat moniker for everything from instant messaging services, email addresses and in some instances, a nickname.  In short, I am Bakedwheat, but my real name is John A. Lee.

I’ve been working in the search marketing industry since 2006 and have managed a wide variety of SEO and PPC campaigns.  I have worked with clients to create, launch and find success with business blogs.  And I have been heavily involved in agency-side social media marketing and more than a bit for myself!  Throughout those experiences, I have met some of the greatest folks (industry peers, coworkers and clients), worked for a fast growing SEM agency and written for a couple of great blogs.

Apart from the work that I do here at Bakedwheat Web,  I am also the Paid Search Manager for WordStream. Let me tell you, this is a cool company with some cool products. The bread and butter is of course the keyword management tool. More recently though, you can add The Free Keyword Tool to that list!

Beyond SEM, I am also an Adjunct Instructor with the Center for Lifelong Learning at Ivy Tech State College in Bloomington, IN.  There I teach classes on Microsoft Office software and an introduction to computers course for beginners.